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Targeting
new customers DP&G sent out NERF pistols with the DP&G logo
on them. The box label listed their various services as targets
on tin cans. Inside the box was a card which explained the benefits
of working with DP&G on the front and an "Executive Decision
Maker Target" to be used with the pistol on the back.
Some
of our challenges were creating 8 different cans from one scan off
of our scanner, making the barn twice as tall as it was, painting
the target on it and using our Sopwith Camel to write DP&G in
the sky. |