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Targeting new customers DP&G sent out NERF pistols with the DP&G logo on them. The box label listed their various services as targets on tin cans. Inside the box was a card which explained the benefits of working with DP&G on the front and an "Executive Decision Maker Target" to be used with the pistol on the back.

Some of our challenges were creating 8 different cans from one scan off of our scanner, making the barn twice as tall as it was, painting the target on it and using our Sopwith Camel to write DP&G in the sky.




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